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How Jennifer Aniston’s LolaVie brand grew sales 40% with CTV ads

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LolaVie used Roku Ads Manager to test and optimize creatives — reaching millions of potential customers at all stages of their purchase journeys. Roku Ads Manager helped the brand convey LolaVie’s playful voice while helping drive omnichannel sales across both ecommerce and retail touchpoints.

The campaign included an Action Ad overlay that let viewers shop directly from their TVs by clicking OK on their Roku remote. This guided them to the website to buy LolaVie products.

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The DTC beauty category is crowded. To break through, Jennifer Aniston’s brand LolaVie, worked with Roku Ads Manager to easily set up, test, and optimize CTV ad creatives. The campaign helped drive a big lift in sales and customer growth, helping LolaVie break through in the crowded beauty category.

Good morning ☀️, leader of the next generation.

Another day, another ridiculous amount of AI news.

New models. New startups. Billion-dollar deals. Breakthroughs, failures, controversies — and occasionally something that makes you wonder what year we’re actually living in.

You don’t need to follow all of it.

That’s our job.

Here’s what matters today. ⚡

WHAT'S AT STAKE TODAY ⚡

  • Trump unveils his new Super Intelligence Force 🦅
  • Google froze its open source bug bounty program due to a 'significant rise' in AI submissions 🐛
  • Pope Leo XIV is not a fan of AI-generated art 🎨
  • Apple says it's tightening macOS 'Full Disk Access' controls due to new risks from AI agents 💾
  • Sean Parker is rebuilding Stability AI around music 🎵
  • All the AI agents that can live in your text messages 💬
  • OpenAI safety employee resigns, claiming the company's 'culture is broken' 🚪
  • Amazon responds to data center backlash, says it no longer uses NDAs 🏢
  • Can 'super intelligence' and a non-binding safety pact solve AI's image problem? 🤝

Trump launches AI task force rebranded as the Super Intelligence Force.

Trump unveils his new Super Intelligence Force

President Donald Trump speaking at a podium

President Donald Trump has officially announced the creation of a new government body called the Super Intelligence Force. In a Sunday morning post on his social network Truth Social, Trump described the task force as being responsible for coordinating federal efforts to ensure the United States remains the global leader in what he calls "super intelligence" — a term he has applied to artificial intelligence technology.

"The Super Intelligence Force is tasked with coordinating the effort of the Federal Government to ensure that America continues to lead the World in Super Intelligence, which many say is bigger than the Industrial Revolution, and the Internet, and will protect the interests, and improve the lives, of all Americans," Trump wrote in his post.

The announcement follows a September pledge by Trump to establish an AI-focused task force and appoint an AI czar, made in response to an ongoing AI safety debate that the president has largely dismissed. He has previously referred to AI safety concerns as a hoax pushed by what he called "Radical Left Dumocrats." Despite that dismissal, Trump proceeded with forming the new body and, shortly before this announcement, signed an executive order officially rebranding AI as "super intelligence."

That rebranding appeared to gain some traction among tech executives who gathered at the White House this week to sign a non-binding safety pledge — though the event drew attention partly due to a notable typo in the pledge itself. The new task force name follows the same rebranding logic, signaling a deliberate effort to shape how artificial intelligence is discussed at the federal level.

According to a report by The Wall Street Journal, national intelligence director Jay Clayton will chair the Super Intelligence Force, effectively becoming the administration's AI czar. Serving as vice chairs will be Federal Trade Commission Chair Andrew Ferguson, Undersecretary of War for Research and Engineering Emil Michael, and Office of Personnel Management Director Scott Kupor.

The task force has been given 120 days to produce a report assessing both the risks and opportunities presented by AI. Clayton has previously stated that it would be irresponsible for the United States to step back from AI development while competitors like China push forward. He echoed that position in comments to the WSJ, emphasizing that one of the greatest risks the country faces is simply "not being first."

The task force's charter reportedly outlines plans for addressing AI-enabled threats to society while simultaneously working to prevent what it describes as overregulation and regulatory capture that could stifle innovation and competition — a balance that will likely define much of the debate as the group begins its work.

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Google pauses its open source bug bounty program over AI-generated spam reports.

Google froze its open source bug bounty program due to a 'significant rise' in AI submissions

Google logo displayed on a computer screen alongside AI and bug bounty related graphics

Google has paused its Open Source Software Vulnerability Rewards Program as of October 1, citing a sharp increase in AI-generated submissions. The company stated that the vast majority of automated reports were invalid, overwhelming engineers and open source maintainers with hallucinated or irrelevant findings.

Google has promised to provide an update in the first quarter of 2027. In the meantime, participants are encouraged to explore the company's other active bug bounty programs. The pause reflects growing concerns — previously flagged by cybersecurity experts — that AI-generated "slop" poses a serious threat to the integrity of vulnerability reward initiatives.

🎙️ The Supercharged Podcast Is Growing

Real Conversations with the People Building the AI Future

Supercharged Podcast — AI + Human Transformation episode with Stephanie Sylvestre

The Supercharged Podcast is quickly becoming a space for real, unfiltered conversations about AI — beyond the hype, tools, and surface-level takes.

Each episode dives deep with founders, operators, and builders who are actively working with AI — or building AI-first companies — to uncover how it's truly changing the way work gets done.

From strategy and systems to real-world execution, these conversations are practical, honest, and focused on what actually works — not just what sounds good.

⚡ Trends for the Future

Pope Leo XIV is not a fan of AI-generated art

Pope Leo XIV's post on X criticizing AI-generated art

Pope Leo XIV calls for protecting human art from AI encroachment.

Critics of AI-generated art have found a powerful new voice in Pope Leo XIV, the Supreme Pontiff of the Universal Church, who took to X on Friday to draw a firm line between human creativity and machine output. In his post, the Pope argued that the difference between human art and AI-generated imagery is not merely aesthetic but fundamentally existential.

"In this era of artificial intelligence, it is becoming urgent to distinguish human art from what machines produce," Pope Leo XIV wrote. "There is an ontological difference, even before an aesthetic one, between art and what a machine can generate through statistical calculation based on millions of images created by others. Algorithms lack the spark of humanity."

The Pope's comments on X expand upon views he expressed more formally in an encyclical letter published in May, which addressed the broader implications of artificial intelligence and automation for human dignity. In that letter, he called on society to place human worth at the center of any conversation about technological progress.

Despite the Vatican's clear stance, AI companies have not given up on swaying the Pope's position. According to a recent New York Times report, Anthropic has been actively lobbying the Vatican to reconsider its views on non-human consciousness — efforts that, so far, appear to have made little headway.

Digital Brainstorm

⚡ Let’s Make AI Actually Useful:
What Would Move the Needle in *Your* Industry?

AI has potential — but generic advice rarely helps.

What would be genuinely valuable for AI to do in your industry right now?

• Automate a painful workflow?
• Improve decision-making?
• Replace a manual process that wastes time?
• Help your team upskill faster?

Tell us what you’d want AI to handle — or where you feel stuck.

We’re using these insights to curate **industry-specific trainings, live webinars, and practical guidance** you can actually apply.

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