In partnership with

Good morning β˜€οΈ, leader of the next generation.

Sometimes we give technology too much credit or too much blame.

The truth is, it’s a tool. How we use it is what matters.

Used with purpose, it helps us see more clearly, build faster, and express ourselves in new ways.

It’s not about chasing trends. It’s about creating something real.

WHAT'S AT STAKE TODAY ⚑

  1. πŸ€–πŸ“± AI finds its way into Apple's top apps of the year
  2. πŸ’°πŸ₯½ Meta reportedly plans to slash Metaverse budget by up to 30%
  3. πŸ“±πŸ€– Meta centralizes Facebook and Instagram support, tests AI support assistant
  4. βš–οΈπŸ“° Chicago Tribune sues Perplexity
  5. πŸ’ΌπŸŽˆ Anthropic CEO weighs in on AI bubble talk and risk-taking among competitors
  6. β˜οΈπŸ“’ All the biggest news from AWS' big tech show re:Invent 2025

Anthropic secures major enterprise partnership with Snowflake worth $200M

Anthropic signs $200M deal to bring its LLMs to Snowflake's customers

title image

AI research company Anthropic is accelerating its enterprise growth strategy with a landmark $200 million multi-year partnership with cloud data platform Snowflake. The collaboration will integrate Anthropic's Claude language models directly into Snowflake's platform, making advanced AI capabilities accessible to Snowflake's extensive enterprise customer network.

The partnership represents a significant milestone for both companies, with Snowflake CEO Sridhar Ramaswamy emphasizing the select nature of nine-figure partnerships. "Anthropic joins a very select group of partners where we have nine-figure alignment, co-innovation at the product level, and a proven track record of executing together for customers worldwide," Ramaswamy stated. He highlighted how the combination of Claude and Snowflake's platform will enable enterprises to deploy scalable, context-aware AI solutions built on their most critical business data.

Central to this agreement is the integration of Claude Sonnet 4.5 into Snowflake Intelligence, the company's enterprise AI service. This integration will provide Snowflake customers with access to Anthropic's advanced models, including Claude Opus 4.5, enabling sophisticated multimodal data analysis capabilities. Additionally, enterprises will have the flexibility to build custom AI agents tailored to their specific business requirements.

The partnership is being positioned as more than just a technology integrationβ€”it's a joint go-to-market initiative specifically designed to bring AI agents to enterprise customers. This strategic approach recognizes the growing demand for AI solutions that can operate seamlessly within existing enterprise data environments while maintaining security and compliance standards.

Anthropic CEO Dario Amodei emphasized the practical benefits of this collaboration, noting that enterprises have invested years in building secure, trusted data environments. "Now they want AI that can work within those environments without compromise," Amodei explained. "This partnership brings Claude directly into Snowflake, where that data already lives. It's a meaningful step toward making frontier AI genuinely useful for businesses."

This Snowflake deal is part of Anthropic's broader strategy to prioritize enterprise clients over individual consumers, a approach that contrasts with competitor OpenAI's more consumer-focused growth strategy. The company has been particularly active in securing major enterprise partnerships in recent months, demonstrating strong momentum in the business-to-business AI market.

In October, Anthropic secured a significant deal with consulting giant Deloitte, bringing Claude chatbot capabilities to more than 500,000 employees across the organization. During the same period, the company established a strategic partnership with IBM to integrate its language models into IBM's software products, further expanding its enterprise reach.

Anthropic's success in the enterprise market isn't coincidentalβ€”it reflects genuine market preference for the company's AI solutions. A July survey conducted by Menlo Ventures revealed that enterprise customers showed a clear preference for Anthropic's AI products over competing models from other AI companies, indicating strong product-market fit in the business sector.

This growing enterprise traction positions Anthropic as a formidable competitor in the AI market, particularly in business applications where reliability, security, and integration capabilities are paramount. The company's focus on enterprise customers appears to be paying dividends, with these high-value partnerships providing both revenue stability and validation of its technology's business applications.

As AI adoption accelerates across industries, partnerships like the Snowflake deal demonstrate how AI companies are evolving from technology providers to strategic business partners, offering integrated solutions that work within existing enterprise infrastructure while delivering measurable business value.

Make Every Platform Work for Your Ads

Marketers waste millions on bad creatives.
You don’t have to.

Neurons AI predicts effectiveness in seconds.
Not days. Not weeks.

Test for recall, attention, impact, and more; before a dollar gets spent.

Brands like Google, Facebook, and Coca-Cola already trust it. Neurons clients saw results like +73% CTR, 2x CVR, and +20% brand awareness.

AI startup surges from $7M to $100M revenue in one year

Micro1, a Scale AI competitor, touts crossing $100M ARR

title image

Three-year-old startup Micro1 has experienced explosive growth, jumping from $7 million to over $100 million in annual recurring revenue this year. The company helps AI labs recruit human experts for training data, working with Microsoft and other major clients.

CEO Ali Ansari attributes success to rapid expert recruitment and evaluation capabilities. The startup is expanding into enterprise AI agent development and robotics pre-training datasets, positioning itself in what Ansari predicts will become a $100 billion market within two years.

πŸŽ™οΈ NEW EPISODE DROP:

Inventing the Future with Pablos Holman

YouTube Thumbnail

I sat down with Pablos Holman β€” hacker, inventor, futurist, and founder of Deep Future β€” for one of the most mind-expanding conversations I’ve ever had.

We talked about using AI to solve real problems, what most entrepreneurs get completely wrong, and how Pablos has spent his career inventing the tools of tomorrow β€” from laser-powered mosquito killers to nuclear reactors powered by waste.

If you care about the future, technology, or building what others say is impossible β€” this episode is for you.

πŸ‘‰ Watch the episode here

⚑ Trends for the Future

EU investigating Meta over policy change that bans rival AI chatbots from WhatsApp

European Commission launches antitrust probe into Meta's WhatsApp AI policy.

The European Commission has launched an antitrust investigation into Meta's decision to restrict third-party AI chatbots from WhatsApp while allowing its own Meta AI service to remain accessible on the platform.

In October, WhatsApp changed its business API policy to ban general-purpose chatbots, stating that the API wasn't designed as a distribution platform for chatbots. The policy, effective January, will prevent AI services from companies like OpenAI, Perplexity, and Poke from operating on the messaging app.

The policy change specifically targets general-purpose AI chatbots like ChatGPT, while businesses using AI for customer service purposes can continue using the API without restrictions. This distinction allows retailers and other companies to maintain their AI-powered customer support bots.

European regulators expressed concern that the policy may prevent third-party AI providers from offering services in the European Economic Area, potentially giving Meta's own AI service an unfair advantage. Teresa Ribera, executive vice-president at the European Commission, emphasized the need to prevent dominant digital companies from crowding out innovative competitors in the rapidly expanding AI market.

"AI markets are booming in Europe and beyond. We must ensure European citizens and businesses can benefit fully from this technological revolution," Ribera stated, adding that the Commission is investigating whether Meta's policy violates competition rules.

If found guilty of breaching EU antitrust regulations, Meta could face fines up to 10% of its global annual revenue, along with additional regulatory measures imposed by the Commission.

WhatsApp defended its position, calling the EU's claims "baseless" and arguing that users have numerous alternative ways to access rival AI chatbots through app stores, search engines, and other platforms. The company stated that AI chatbots strain their systems beyond their intended design capacity, while emphasizing that the AI space remains highly competitive with multiple access points for consumers.

Digital Brainstorm

⚑ You’re Smart. Strategic. Intentional. So Let’s Be Real:
Where Are You Holding Backβ€” On Purpose?

Every smart operator has something they’re intentionally avoiding.

Not because they’re lazy β€” but because it’s risky, unknown, or just... a bit *uncomfortable*.

So what’s that thing for you?
That one decision, move, or experiment you know would push you forward β€” but you’ve been choosing not to do it.

Tell us β€” and we’ll share a tactical POV or tool to help you rethink it.
No fluff. Just momentum.

❝

AI will be humanity's greatest partner in progress, helping us solve challenges faster and create a future where technology amplifies the best of human nature.

Baiju Bhatt

Baiju Bhatt is the co-founder of Robinhood, the investment app that eliminated trading commissions and made stock market participation accessible to millions of new investors, particularly younger generations. His work in democratizing finance through technology has challenged traditional Wall Street models, and he continues to advocate for using innovation to break down barriers in financial services and create more equitable access to wealth-building tools and investment opportunities.

🎬 How to Use AI Agents to Build High-Converting Video Ads

Build once. Scale everywhere. In just minutes.

AI Video Agents

What if: Instead of spending weeks scripting, editing, and testing ads… you could build 10 variations of a high-converting video in 15 minutes β€” with agents handling the voiceover, visuals, call-to-action, and even the hook testing?

That’s exactly what we’ll show you this week β€” live.

Why This Changes Everything for Founders 🧠

  • πŸŽ₯ Fast-Track Ad Creation: From idea to launch-ready video in under an hour β€” no team needed.
  • πŸ” Test Like a Pro: Run A/B tests on 10 hooks, CTAs, or visuals β€” while you sleep.
  • πŸ’° Better ROAS, Less Guessing: Let agents learn what your audience *actually* responds to.
  • πŸ“¦ Works for Any Product: Digital or physical β€” agents adapt to your niche & brand voice.

πŸ“… Join the Live Session w code Supercharged

We’ll walk you step-by-step through building your own ad-generating agent β€” no code needed.

πŸ‘‰ Click here to save your seat for the webinar

You’ll leave with a working prototype, free templates, and 5x more speed in your next ad campaign.

🎁 Bonus for Attendees:

  • βœ… AI Agent Template for Ad Generation
  • βœ… "Top 10 Hooks That Convert" Prompt Pack
  • βœ… Entry to win a Free AI Strategy Audit

🌑️ Use the Satisfaction Thermometer to show us how much you enjoyed The Supercharged today ;)

How did we do?

Login or Subscribe to participate

The Supercharged is aiming to be the world's #1 AI business magazine and is on a mission to empower 1,000,000 entrepreneurs worldwide by 2025, guiding them through the transition into the AI-driven creative age. We're dedicated to breaking down complex technologies, sharing actionable insights, and fostering a community that thrives on innovation, to become the ultimate resource for businesses navigating the AI revolution.

The Supercharged is the #1 AI Newsletter for Entrepreneurs, with 25,000 + readers working at the world’s leading startups and enterprises. The Supercharged is free for the readers. Main ads are typically sold out 2 weeks in advance. You can book future ad spots here.

I'm sending this email because you registered for one of our workshops or our affiliates brought you. You can unsubscribe at the bottom of each email at any time.

Reply

or to participate

Keep Reading

No posts found